@font-face {
  font-family: "DM Sans";
  font-style: normal;
  font-weight: 400 600;
  font-display: swap;
  src: url("../fonts/dm-sans-latin.woff2") format("woff2");
}

:root {
  --color-cream: #F5F1DC;
  --color-burgundy: #700019;
  --color-olive: #A29F42;
  --color-oxblood: #481B1B;
  --color-neutral-100: #EDE7CF;
  --color-neutral-300: #C9C0A4;
  --color-neutral-500: #8A816A;
  --color-neutral-800: #3A322C;
  --color-white: #FFFFFF;
  --ink: #202124;
  --muted: #5F6368;
  --line: #E3E3E3;
  --faint: #BDC1C6;
  --font-sans: "DM Sans", sans-serif;
  --font-display: "DM Sans", sans-serif;
  --font-script: "Snell Roundhand", "Segoe Script", "Apple Chancery", cursive;
  --radius-md: 8px;
  --header-h: 84px;
  --pad-x: 80px;
  --max: 1440px;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--color-cream);
  color: var(--color-neutral-800);
  font-family: var(--font-sans);
  font-size: 16px;
  line-height: 1.5;
  font-synthesis: none;
  -webkit-font-smoothing: antialiased;
}
img { display: block; max-width: 100%; }
button, input { font: inherit; }
a { color: inherit; }
h1, h2, h3, p { margin: 0; }
:focus-visible { outline: 2px solid var(--color-burgundy); outline-offset: 3px; }

.inner {
  width: min(var(--max), 100%);
  margin-inline: auto;
  padding-inline: var(--pad-x);
}

.display {
  font-family: var(--font-sans);
  font-weight: 600;
  color: var(--color-burgundy);
  letter-spacing: -0.02em;
}
.script {
  font-family: var(--font-script);
  font-weight: 500;
  font-style: normal;
}
.kicker {
  color: var(--color-olive);
  font-size: 14px;
  font-weight: 600;
  line-height: 20px;
}
.lede {
  font-size: 20px;
  line-height: 32px;
  color: var(--color-neutral-800);
}
.note { font-size: 15px; line-height: 22px; }

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  background: var(--color-burgundy);
  color: var(--color-cream);
  text-decoration: none;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  font-weight: 600;
  border: 0;
  border-radius: var(--radius-md);
  cursor: pointer;
}
.btn-lg { padding: 20px 32px; font-size: 15px; line-height: 20px; }
.btn-md { padding: 18px 30px; font-size: 14px; line-height: 18px; }
.btn-sm { padding: 14px 24px; font-size: 13px; line-height: 18px; }
.btn-block { width: 100%; padding: 17px 20px; font-size: 14px; line-height: 18px; }
.btn-cream { background: var(--color-cream); color: var(--color-burgundy); }
.btn:hover { filter: brightness(1.08); }

.link-arrow {
  color: var(--color-burgundy);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: 0.08em;
  line-height: 20px;
  text-transform: uppercase;
  text-decoration: underline;
  text-underline-offset: 3px;
}

.cta-row {
  display: flex;
  align-items: center;
  gap: 28px;
}
.cta-row .note { color: var(--color-neutral-800); }

/* Header */
.site-header {
  position: sticky;
  top: 0;
  z-index: 30;
  background: var(--color-cream);
  border-bottom: 1px solid var(--color-neutral-300);
}
.site-header .inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  min-height: var(--header-h);
  padding-block: 10px;
  gap: 24px;
}
.wordmark {
  display: flex;
  align-items: center;
  text-decoration: none;
  color: var(--color-burgundy);
  flex-shrink: 0;
}
.wordmark img {
  height: 64px;
  width: auto;
}
.wordmark-script {
  font-family: var(--font-script);
  font-size: 38px;
  font-weight: 500;
  line-height: 44px;
}
.wordmark-studio {
  padding-bottom: 8px;
  color: var(--color-olive);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.16em;
  line-height: 14px;
  text-transform: uppercase;
}
.desktop-nav {
  display: flex;
  align-items: center;
  gap: 40px;
}
.desktop-nav a {
  text-decoration: none;
  color: var(--color-burgundy);
  font-size: 15px;
  font-weight: 500;
  line-height: 20px;
  padding-bottom: 4px;
  border-bottom: 1px solid transparent;
}
.desktop-nav a[aria-current="page"] { border-bottom-color: var(--color-burgundy); }
.header-actions { display: flex; align-items: center; gap: 32px; }
.sign-in {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  text-decoration: none;
  color: var(--color-burgundy);
  font-size: 15px;
  font-weight: 500;
  line-height: 20px;
}
.menu-toggle {
  display: none;
  width: 40px;
  height: 40px;
  align-items: center;
  justify-content: center;
  background: none;
  border: 0;
  padding: 0;
  cursor: pointer;
  color: var(--color-burgundy);
}

.nav-panel {
  display: none;
  position: fixed;
  inset: 0;
  z-index: 40;
  background: var(--color-cream);
  flex-direction: column;
  padding: 20px 24px 32px;
}
.nav-panel.is-open { display: flex; }
.nav-panel-top {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-bottom: 40px;
}
.nav-panel nav {
  display: flex;
  flex-direction: column;
  gap: 8px;
}
.nav-panel nav a {
  font-family: var(--font-display);
  font-size: 48px;
  line-height: 56px;
  letter-spacing: -0.03em;
  color: var(--color-burgundy);
  text-decoration: none;
}
.nav-panel .btn { margin-top: auto; }

/* Hero */
.hero .inner {
  display: flex;
  flex-direction: column;
  gap: 48px;
  padding-top: 96px;
  padding-bottom: 56px;
}
.hero h1 {
  font-size: 112px;
  line-height: 112px;
  letter-spacing: -0.035em;
  max-width: 1180px;
}
.hero-row {
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 80px;
}
.hero-row .lede { width: 560px; flex-shrink: 0; }
.hero-action { width: 420px; flex-shrink: 0; display: flex; flex-direction: column; align-items: flex-start; gap: 14px; }

.hero-images .inner {
  display: flex;
  align-items: flex-end;
  gap: 16px;
  padding-top: 0;
  padding-bottom: 120px;
}
.hero-images figure { margin: 0; overflow: hidden; }
.hero-images img { width: 100%; height: 100%; object-fit: cover; }
.hero-images figure:nth-child(1) { flex: 2; height: 520px; }
.hero-images figure:nth-child(2) { flex: 1; height: 400px; }
.hero-images figure:nth-child(3) { flex: 1; height: 460px; }
.hero-images figure:nth-child(3) img { object-position: 40% center; }

/* Belief */
.belief { border-top: 1px solid var(--color-neutral-300); }
.belief .inner {
  display: flex;
  gap: 80px;
  padding-block: 120px;
}
.belief-aside { width: 340px; flex-shrink: 0; padding-top: 14px; font-size: 16px; line-height: 26px; }
.belief-main { flex: 1; display: flex; flex-direction: column; gap: 32px; }
.belief-main h2 {
  font-size: 56px;
  line-height: 66px;
  letter-spacing: -0.02em;
}
.belief-sign { color: var(--color-olive); font-size: 36px; line-height: 44px; }

/* Services list */
.band-sand { background: var(--color-neutral-100); }
.band-oxblood { background: var(--color-oxblood); color: var(--color-cream); }
.band-burgundy { background: var(--color-burgundy); color: var(--color-cream); }
.band-olive { background: var(--color-olive); }

.services .inner { padding-block: 120px; display: flex; flex-direction: column; gap: 56px; }
.section-head {
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 40px;
}
.section-head h2 { font-size: 72px; line-height: 76px; letter-spacing: -0.03em; }
.section-head p { width: 420px; flex-shrink: 0; font-size: 16px; line-height: 26px; }

.service-list { border-top: 1px solid var(--color-burgundy); }
.service-row {
  display: flex;
  align-items: baseline;
  gap: 80px;
  padding-block: 36px;
  border-bottom: 1px solid var(--color-neutral-300);
  text-decoration: none;
  color: inherit;
}
.service-row h3 {
  width: 560px;
  flex-shrink: 0;
  font-size: 40px;
  line-height: 48px;
  letter-spacing: -0.02em;
}
.service-row p { flex: 1; font-size: 17px; line-height: 28px; }
.service-row:hover h3 { color: var(--color-oxblood); }

/* Formats */
.formats {
  background: var(--color-olive);
  color: var(--color-cream);
  padding: 44px var(--pad-x) 52px;
}
.formats-mark { display: flex; justify-content: center; margin-bottom: 18px; }
.formats ul {
  list-style: none;
  margin: 0 auto;
  padding: 0;
  max-width: 1080px;
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 16px 28px;
  text-align: center;
}
.formats li {
  font-family: var(--font-display);
  font-size: 32px;
  line-height: 40px;
  letter-spacing: -0.02em;
}

/* Steps */
.steps-block .inner { padding-block: 120px; display: flex; flex-direction: column; gap: 64px; }
.steps-block h2 { font-size: 72px; line-height: 76px; max-width: 900px; }
.steps { display: flex; gap: 48px; }
.step {
  flex: 1;
  display: flex;
  flex-direction: column;
  gap: 20px;
  padding-top: 24px;
  border-top: 1px solid var(--color-burgundy);
}
.step-num {
  font-family: var(--font-display);
  color: var(--color-olive);
  font-size: 96px;
  line-height: 96px;
  letter-spacing: -0.03em;
}
.step h3 { font-size: 32px; line-height: 40px; letter-spacing: -0.01em; }
.step p { font-size: 17px; line-height: 28px; max-width: 340px; }

/* Work */
.work .inner { padding-block: 120px; display: flex; flex-direction: column; gap: 48px; }
.work-grid { display: flex; align-items: flex-start; gap: 24px; }
.work-card {
  flex: 1;
  display: flex;
  flex-direction: column;
  gap: 18px;
  text-decoration: none;
  color: inherit;
}
.work-card--lead { flex: 1.4; }
.work-card--mid { padding-top: 120px; }
.work-card--late { padding-top: 40px; }
.work-card img { width: 100%; object-fit: cover; }
.work-card--lead img { height: 560px; }
.work-card--mid img { height: 440px; }
.work-card--late img { height: 480px; }
.work-card h3 { font-size: 34px; line-height: 40px; letter-spacing: -0.02em; }
.work-card p { font-size: 16px; line-height: 24px; }
.work-card:hover h3 { text-decoration: underline; text-underline-offset: 4px; }

/* Why */
.why .inner { display: flex; gap: 96px; padding-block: 120px; }
.why-intro { width: 480px; flex-shrink: 0; display: flex; flex-direction: column; gap: 24px; }
.why-intro h2 { font-size: 56px; line-height: 64px; letter-spacing: -0.02em; color: var(--color-cream); }
.why-intro p { color: var(--color-neutral-300); font-size: 17px; line-height: 28px; }
.traits { flex: 1; display: flex; flex-direction: column; gap: 56px; }
.trait-row { display: flex; gap: 48px; }
.trait {
  flex: 1;
  display: flex;
  flex-direction: column;
  gap: 12px;
  padding-top: 20px;
  border-top: 1px solid var(--color-olive);
}
.trait h3 { font-family: var(--font-sans); font-size: 28px; line-height: 34px; color: var(--color-cream); font-weight: 600; }
.trait p { color: var(--color-neutral-300); font-size: 16px; line-height: 26px; }

/* FAQ */
.faq .inner { display: flex; gap: 96px; padding-block: 120px; }
.faq-intro { width: 480px; flex-shrink: 0; display: flex; flex-direction: column; gap: 20px; }
.faq-intro h2 { font-size: 56px; line-height: 64px; letter-spacing: -0.02em; }
.faq-intro p { font-size: 17px; line-height: 28px; }
.accordion { flex: 1; border-top: 1px solid var(--color-burgundy); }
.accordion details { border-bottom: 1px solid var(--color-neutral-300); padding-block: 26px; }
.accordion summary {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  cursor: pointer;
  list-style: none;
  font-family: var(--font-display);
  font-size: 26px;
  line-height: 34px;
  color: var(--color-burgundy);
}
.accordion summary::-webkit-details-marker { display: none; }
.accordion summary .icon { flex-shrink: 0; width: 20px; height: 20px; position: relative; }
.accordion summary .icon::before,
.accordion summary .icon::after {
  content: "";
  position: absolute;
  left: 0;
  right: 0;
  top: 9px;
  height: 1.5px;
  background: var(--color-burgundy);
}
.accordion summary .icon::after { transform: rotate(90deg); }
.accordion details[open] summary .icon::after { display: none; }
.accordion details p {
  max-width: 620px;
  margin-top: 12px;
  font-size: 17px;
  line-height: 28px;
}

/* Book */
.book, [id] { scroll-margin-top: 96px; }
.book .inner {
  display: flex;
  flex-direction: column;
  align-items: stretch;
  gap: 40px;
  padding-block: 96px;
}
.book-copy { width: min(720px, 100%); display: flex; flex-direction: column; gap: 32px; }
.book-copy h2 {
  color: var(--color-cream);
  font-size: 88px;
  line-height: 90px;
  letter-spacing: -0.035em;
}
.book-copy .lede { color: var(--color-neutral-100); font-size: 18px; line-height: 30px; width: auto; max-width: 560px; }
.checks {
  width: auto;
  max-width: 520px;
  display: flex;
  flex-direction: column;
  gap: 16px;
  padding-top: 28px;
  border-top: 1px solid color-mix(in srgb, var(--color-cream) 30%, transparent);
}
.check { display: flex; align-items: center; gap: 14px; color: var(--color-cream); font-size: 17px; line-height: 26px; }
.check svg { flex-shrink: 0; }

.gcal { flex: 1; background: var(--color-white); color: var(--ink); min-width: 0; }
.gcal-frame {
  display: block;
  width: 100%;
  height: 900px;
  border: 0;
  background: var(--color-white);
}
.gcal-top {
  display: flex;
  flex-direction: column;
  gap: 10px;
  padding: 28px 32px;
  border-bottom: 1px solid var(--line);
}
.gcal-brand { color: var(--muted); font-size: 13px; line-height: 18px; }
.gcal-top h3 { font-family: var(--font-sans); font-size: 24px; font-weight: 500; line-height: 32px; color: var(--ink); letter-spacing: 0; }
.gcal-meta { display: flex; gap: 24px; color: #3C4043; font-size: 14px; line-height: 20px; }
.gcal-meta span { display: inline-flex; align-items: center; gap: 8px; }
.gcal-main { display: flex; gap: 32px; padding: 28px 32px 32px; }
.gcal-month { width: 304px; flex-shrink: 0; }
.gcal-nav {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding-bottom: 10px;
  color: var(--ink);
  font-size: 16px;
  font-weight: 500;
}
.gcal-nav button {
  background: none;
  border: 0;
  padding: 0;
  cursor: pointer;
  color: var(--muted);
  width: 18px;
  height: 18px;
}
.gcal-weekdays, .gcal-week { display: flex; gap: 4px; }
.gcal-weekdays span, .day {
  width: 40px;
  flex-shrink: 0;
  text-align: center;
}
.gcal-weekdays span { color: var(--muted); font-size: 12px; line-height: 20px; }
.gcal-weeks { display: flex; flex-direction: column; gap: 6px; margin-top: 6px; }
.day {
  height: 40px;
  border: 0;
  background: transparent;
  color: var(--faint);
  font-size: 14px;
  line-height: 40px;
  border-radius: 20px;
  padding: 0;
  cursor: default;
}
.day.is-open {
  background: var(--color-neutral-100);
  color: var(--color-burgundy);
  font-weight: 600;
  cursor: pointer;
}
.day.is-selected { background: var(--color-burgundy); color: var(--color-cream); }
.gcal-zone {
  display: flex;
  align-items: center;
  gap: 8px;
  padding-top: 14px;
  color: var(--muted);
  font-size: 13px;
  line-height: 18px;
}
.gcal-times { flex: 1; display: flex; flex-direction: column; gap: 10px; min-width: 0; }
.gcal-times h4 {
  margin: 0 0 10px;
  font-size: 16px;
  font-weight: 500;
  line-height: 24px;
  color: var(--ink);
}
.slot {
  height: 46px;
  border: 1px solid var(--color-neutral-300);
  background: var(--color-white);
  color: var(--color-burgundy);
  font-weight: 600;
  font-size: 15px;
  border-radius: var(--radius-md);
  cursor: pointer;
}
.slot.is-selected { background: var(--color-neutral-100); border: 2px solid var(--color-burgundy); }
.gcal-times .btn { height: 50px; margin-top: 6px; }

/* Footer */
.site-footer { background: var(--color-oxblood); }
.site-footer .inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding-block: 36px;
  gap: 24px;
}
.footer-mark { display: flex; align-items: center; text-decoration: none; }
.footer-mark img { height: 64px; width: auto; }
.book-legal {
  margin: 18px 0 0;
  font-size: 14px;
  line-height: 22px;
  color: var(--color-neutral-300);
}
.book-legal a { color: var(--color-cream); }
.sample-note {
  margin: 0;
  max-width: 560px;
  color: var(--color-neutral-500);
  font-size: 14px;
  line-height: 22px;
}
.footer-meta { display: flex; align-items: center; justify-content: flex-end; flex-wrap: wrap; gap: 12px 32px; color: var(--color-neutral-300); font-size: 14px; line-height: 20px; }
.footer-meta a { color: inherit; text-decoration: none; }
.footer-meta a:hover, .footer-meta a[aria-current="page"] { text-decoration: underline; text-underline-offset: 3px; }

/* Sticky mobile CTA */
.sticky-cta {
  display: none;
  position: fixed;
  left: 0;
  right: 0;
  bottom: 0;
  z-index: 25;
  background: var(--color-cream);
  border-top: 1px solid var(--color-neutral-300);
  flex-direction: column;
  gap: 8px;
  padding: 12px 16px 30px;
}
.gcal-nav > span:last-child { display: flex; gap: 16px; }
.sticky-cta p { margin: 0; text-align: center; font-size: 13px; line-height: 18px; }
@media (max-width: 860px) {
  .sticky-cta.is-on { display: flex; }
  body.has-sticky { padding-bottom: 110px; }
}

/* Services page */
.page-hero .inner {
  display: flex;
  align-items: flex-end;
  gap: 64px;
  padding-top: 96px;
  padding-bottom: 120px;
}
.page-hero-copy { flex: 1; display: flex; flex-direction: column; gap: 36px; }
.page-hero h1 { font-size: 96px; line-height: 98px; letter-spacing: -0.035em; }
.page-hero .lede { width: 520px; }
.page-hero-photo { width: 520px; height: 640px; object-fit: cover; flex-shrink: 0; }

.service-feature { border-top: 1px solid var(--color-neutral-300); }
.service-feature.band-sand { border-top: 0; }
.service-feature .inner {
  display: flex;
  align-items: center;
  gap: 80px;
  padding-block: 96px;
}
.service-feature.is-flip .inner { flex-direction: row-reverse; }
.service-feature img { width: 620px; height: 560px; object-fit: cover; flex-shrink: 0; }
.service-feature .copy { flex: 1; display: flex; flex-direction: column; gap: 28px; }
.service-feature h2 { font-size: 56px; line-height: 62px; letter-spacing: -0.025em; }
.service-feature .copy > p { font-size: 18px; line-height: 30px; }
.spec { border-top: 1px solid var(--color-burgundy); }
.spec-row {
  display: flex;
  gap: 24px;
  padding-block: 14px;
  border-bottom: 1px solid var(--color-neutral-300);
}
.spec-row dt { width: 140px; flex-shrink: 0; color: var(--color-olive); font-size: 14px; font-weight: 600; line-height: 22px; }
.spec-row dd { margin: 0; flex: 1; font-size: 16px; line-height: 24px; }

.includes .inner { padding-block: 120px; display: flex; flex-direction: column; gap: 48px; }
.includes h2 { color: var(--color-cream); font-size: 56px; line-height: 64px; letter-spacing: -0.02em; max-width: 760px; }
.include-grid { display: flex; gap: 32px; }
.include {
  flex: 1;
  display: flex;
  flex-direction: column;
  gap: 10px;
  padding-top: 18px;
  border-top: 1px solid var(--color-olive);
}
.include h3 { font-family: var(--font-sans); font-weight: 600; font-size: 24px; line-height: 30px; color: var(--color-cream); }
.include p { color: var(--color-neutral-300); font-size: 15px; line-height: 24px; }

.quote .inner { display: flex; align-items: center; gap: 80px; padding-block: 120px; }
.quote img { width: 360px; height: 440px; object-fit: cover; flex-shrink: 0; }
.quote blockquote { margin: 0; flex: 1; display: flex; flex-direction: column; gap: 32px; }
.quote blockquote p { font-family: var(--font-display); font-size: 48px; line-height: 58px; letter-spacing: -0.02em; color: var(--color-burgundy); }
.who { display: flex; flex-direction: column; gap: 4px; }
.who strong { font-weight: 600; font-size: 16px; line-height: 24px; color: var(--color-burgundy); }
.who span { font-size: 15px; line-height: 22px; }

/* Case studies */
.cases-hero .inner { display: flex; flex-direction: column; gap: 56px; padding-top: 96px; padding-bottom: 80px; }
.cases-hero-top { display: flex; align-items: flex-end; justify-content: space-between; gap: 80px; }
.cases-hero h1 { font-size: 104px; line-height: 104px; letter-spacing: -0.035em; width: 860px; }
.cases-hero-top p { width: 380px; font-size: 18px; line-height: 29px; padding-bottom: 10px; }
.proof {
  display: flex;
  border-top: 1px solid var(--color-burgundy);
  border-bottom: 1px solid var(--color-neutral-300);
}
.proof div { flex: 1; display: flex; flex-direction: column; gap: 6px; padding-block: 28px; }
.proof div + div { border-left: 1px solid var(--color-neutral-300); padding-left: 32px; }
.proof strong {
  font-family: var(--font-sans);
  font-weight: 600;
  font-size: 56px;
  line-height: 60px;
  letter-spacing: -0.02em;
  color: var(--color-burgundy);
}
.proof span { font-size: 15px; line-height: 22px; }

.featured {
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
  min-height: 760px;
  padding: 0 0 72px;
  background:
    linear-gradient(180deg, rgba(72, 27, 27, 0) 35%, rgba(72, 27, 27, 0.92) 100%),
    var(--photo) center / cover no-repeat;
  color: var(--color-cream);
  text-decoration: none;
}
.featured .inner { display: flex; align-items: flex-end; justify-content: space-between; gap: 80px; }
.featured-copy { width: 760px; display: flex; flex-direction: column; gap: 16px; }
.featured-copy .eyebrow { font-size: 15px; font-weight: 600; line-height: 20px; }
.featured h2 { color: var(--color-cream); font-size: 80px; line-height: 82px; letter-spacing: -0.03em; }
.featured-copy p { width: 560px; color: var(--color-neutral-100); font-size: 18px; line-height: 28px; }

.case-row .inner {
  display: flex;
  align-items: center;
  gap: 80px;
  padding-top: 96px;
}
.case-row:last-of-type .inner { padding-bottom: 120px; }
.case-row.is-flip .inner { flex-direction: row-reverse; }
.case-row img { width: 700px; height: 500px; object-fit: cover; flex-shrink: 0; }
.case-copy { flex: 1; display: flex; flex-direction: column; gap: 20px; }
.case-copy h2 { font-size: 52px; line-height: 58px; letter-spacing: -0.025em; }
.case-copy > p { font-size: 17px; line-height: 28px; }
.stats { display: flex; gap: 32px; padding-top: 20px; border-top: 1px solid var(--color-burgundy); }
.stats div { display: flex; flex-direction: column; gap: 2px; }
.stats strong { font-family: var(--font-sans); font-weight: 600; font-size: 34px; line-height: 40px; color: var(--color-burgundy); }
.stats span { font-size: 14px; line-height: 20px; }

.pull .inner { padding-block: 120px; display: flex; flex-direction: column; gap: 32px; }
.pull blockquote { margin: 0; }
.pull blockquote p {
  font-family: var(--font-display);
  font-size: 56px;
  line-height: 66px;
  letter-spacing: -0.02em;
  color: var(--color-oxblood);
  max-width: 1080px;
}
.person { display: flex; align-items: center; gap: 16px; }
.person img { width: 56px; height: 56px; border-radius: 28px; object-fit: cover; object-position: 50% 30%; }
.person strong { display: block; color: var(--color-oxblood); font-size: 16px; line-height: 24px; }
.person span { color: var(--color-oxblood); font-size: 15px; line-height: 22px; }
.pull-dark blockquote p,
.pull-dark .person strong { color: var(--color-cream); }
.pull-dark .person span { color: var(--color-neutral-300); }

/* Case study */
.back {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  text-decoration: none;
  color: var(--color-burgundy);
  font-size: 15px;
  font-weight: 500;
}
.study-hero .inner { display: flex; flex-direction: column; gap: 40px; padding-top: 56px; padding-bottom: 64px; }
.study-title { display: flex; flex-direction: column; gap: 20px; }
.study-title .kicker { font-size: 16px; line-height: 22px; }
.study-title h1 { font-size: 128px; line-height: 124px; letter-spacing: -0.04em; max-width: 1100px; }
.facts { display: flex; border-top: 1px solid var(--color-burgundy); }
.facts div { flex: 1; display: flex; flex-direction: column; gap: 4px; padding-top: 18px; }
.facts .kicker { font-size: 14px; }
.facts p { font-size: 17px; line-height: 26px; }

.study-photo { height: 780px; overflow: hidden; }
.study-photo img { width: 100%; height: 100%; object-fit: cover; object-position: center top; }

.results { background: var(--color-burgundy); }
.results .inner { display: flex; padding-inline: 0; width: min(var(--max), 100%); }
.results .inner > div { flex: 1; display: flex; flex-direction: column; gap: 6px; padding: 48px 0 48px 80px; }
.results .inner > div + div {
  border-left: 1px solid color-mix(in srgb, var(--color-cream) 25%, transparent);
  padding-left: 40px;
}
.results strong {
  font-family: var(--font-sans);
  font-weight: 600;
  font-size: 72px;
  line-height: 76px;
  letter-spacing: -0.03em;
  color: var(--color-cream);
}
.results span { color: var(--color-neutral-100); font-size: 16px; line-height: 24px; }

.story .inner { padding-block: 120px; display: flex; flex-direction: column; gap: 72px; }
.story-block { display: flex; gap: 80px; }
.story-block h2 { width: 340px; flex-shrink: 0; font-size: 40px; line-height: 48px; letter-spacing: -0.02em; }
.story-block p { flex: 1; font-size: 20px; line-height: 34px; }

.gallery .inner { padding-bottom: 120px; display: flex; flex-direction: column; gap: 16px; }
.gallery-row { display: flex; gap: 16px; }
.gallery-row img { object-fit: cover; height: 440px; flex: 1; }
.gallery-row--tall img { height: 560px; }
.gallery-row--tall img:first-child { flex: 2; }

.next-case { border-bottom: 1px solid var(--color-neutral-300); text-decoration: none; color: inherit; }
.next-case .inner { display: flex; align-items: center; justify-content: space-between; gap: 64px; padding-block: 80px; }
.next-copy { display: flex; flex-direction: column; gap: 10px; }
.next-copy h2 { font-size: 64px; line-height: 68px; letter-spacing: -0.03em; }
.next-copy p { font-size: 17px; line-height: 26px; }
.next-case img { width: 420px; height: 260px; object-fit: cover; flex-shrink: 0; }
.next-case:hover h2 { text-decoration: underline; text-underline-offset: 6px; }

/* About */
.about-hero .inner { display: flex; align-items: flex-end; gap: 96px; padding-top: 96px; padding-bottom: 120px; }
.about-copy { flex: 1; display: flex; flex-direction: column; gap: 36px; }
.about-hello { color: var(--color-olive); font-size: 56px; line-height: 64px; }
.about-copy h1 { font-size: 136px; line-height: 128px; letter-spacing: -0.04em; }
.about-copy .sub { font-family: var(--font-display); font-size: 36px; line-height: 46px; letter-spacing: -0.015em; color: var(--color-burgundy); max-width: 640px; }
.portrait {
  position: relative;
  width: 480px;
  height: 620px;
  flex-shrink: 0;
  background: var(--color-oxblood);
  display: flex;
  align-items: flex-end;
  padding: 20px;
  color: var(--color-cream);
  font-size: 13px;
  line-height: 18px;
}
.portrait span { opacity: 0.75; }
.portrait svg { position: absolute; left: 160px; top: 230px; opacity: 0.35; }

.founder .inner { display: flex; gap: 96px; padding-block: 120px; }
.founder h2 { width: 380px; flex-shrink: 0; font-size: 48px; line-height: 56px; letter-spacing: -0.02em; }
.founder-body { flex: 1; display: flex; flex-direction: column; gap: 28px; }
.founder-body p { font-size: 20px; line-height: 34px; }
.signoff { display: flex; flex-direction: column; gap: 2px; padding-top: 12px; }
.signoff .script { color: var(--color-burgundy); font-size: 44px; line-height: 52px; }
.signoff span { font-size: 15px; line-height: 22px; }

.name-block .inner { display: flex; align-items: center; gap: 96px; padding-block: 120px; }
.name-visual {
  width: 520px;
  height: 640px;
  object-fit: cover;
  flex-shrink: 0;
}
.name-copy { flex: 1; display: flex; flex-direction: column; gap: 28px; }
.name-copy h2 { font-size: 64px; line-height: 70px; letter-spacing: -0.025em; }
.name-copy p { font-size: 19px; line-height: 32px; }

/* Thank you */
.confirm .inner { display: flex; gap: 96px; padding-top: 112px; padding-bottom: 48px; }
.book-embed { padding-top: 0; padding-bottom: 80px; }
.confirm-copy { width: 640px; flex-shrink: 0; display: flex; flex-direction: column; gap: 28px; }
.confirm h1 { font-size: 112px; line-height: 112px; letter-spacing: -0.035em; }
.confirm-copy .lede { width: 520px; }
.soon { color: var(--color-olive); font-size: 40px; line-height: 48px; }
.prep { flex: 1; display: flex; flex-direction: column; gap: 20px; padding-top: 24px; }
.prep h2 { font-size: 28px; line-height: 36px; }
.prep ul { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--color-burgundy); }
.prep li { padding-block: 18px; border-bottom: 1px solid var(--color-neutral-300); font-size: 17px; line-height: 26px; }

/* Simple pages */
.simple .inner { padding-top: 96px; padding-bottom: 120px; max-width: 860px; margin-left: 0; }
.simple h1 { font-size: 88px; line-height: 92px; letter-spacing: -0.035em; margin-bottom: 28px; }
.simple p { font-size: 20px; line-height: 34px; margin-bottom: 20px; max-width: 640px; }
.simple .btn { margin-top: 12px; }
.legal .inner { max-width: 760px; }
.legal .meta {
  color: var(--color-neutral-500);
  font-size: 14px;
  line-height: 22px;
  margin-bottom: 8px;
}
.legal h2 {
  font-family: var(--font-sans);
  font-weight: 600;
  color: var(--color-burgundy);
  font-size: 34px;
  line-height: 40px;
  letter-spacing: -0.03em;
  margin: 36px 0 12px;
}
.legal p,
.legal li {
  font-size: 16px;
  line-height: 26px;
  max-width: 680px;
}
.legal ul {
  margin: 0 0 20px;
  padding-left: 1.15em;
  max-width: 680px;
}
.legal li { margin-bottom: 8px; }
.legal a { color: var(--color-burgundy); }

/* Journal */
.journal-hero .inner, .journal-body .inner {
  max-width: 860px;
  margin-left: 0;
}
.journal-hero .inner { padding-top: 72px; padding-bottom: 8px; }
.journal-body .inner { padding-top: 12px; padding-bottom: 120px; }
.journal h1 {
  font-size: 64px;
  line-height: 1.05;
  letter-spacing: -0.035em;
  margin: 12px 0 20px;
  max-width: 18em;
}
.journal .lede { max-width: 640px; margin-bottom: 8px; }
.crumbs {
  color: var(--color-neutral-500);
  font-size: 14px;
  line-height: 20px;
}
.crumbs a { color: var(--color-burgundy); text-decoration: none; }
.crumbs a:hover { text-decoration: underline; }
.crumbs [aria-current="page"] { color: var(--color-neutral-500); }
.post-list {
  list-style: none;
  margin: 36px 0 0;
  padding: 0;
  border-top: 1px solid var(--color-burgundy);
  max-width: 760px;
}
.post-list li { border-bottom: 1px solid var(--color-neutral-300); }
.post-list a { display: block; padding: 28px 0; text-decoration: none; }
.post-list a:hover h2 { text-decoration: underline; text-underline-offset: 3px; }
.post-list h2 {
  font-size: 32px;
  line-height: 38px;
  color: var(--color-burgundy);
  letter-spacing: -0.03em;
  font-weight: 600;
  margin: 6px 0 8px;
}
.post-list p, .journal article p, .journal article li { max-width: 680px; }
.post-list .meta, .byline, .journal .meta {
  color: var(--color-neutral-500);
  font-size: 14px;
  line-height: 22px;
}
.answer {
  background: var(--color-white);
  border-left: 3px solid var(--color-burgundy);
  padding: 20px 24px;
  margin: 28px 0;
  max-width: 680px;
}
.answer p { margin: 0; font-size: 17px; line-height: 28px; max-width: none; }
.journal article h2 {
  font-family: var(--font-sans);
  font-weight: 600;
  color: var(--color-burgundy);
  font-size: 34px;
  line-height: 40px;
  letter-spacing: -0.03em;
  margin: 40px 0 12px;
  max-width: 22em;
}
.journal article h3 {
  font-size: 20px;
  line-height: 28px;
  color: var(--color-burgundy);
  font-weight: 600;
  margin: 24px 0 8px;
  max-width: 680px;
}
.journal article p, .journal article li { font-size: 16px; line-height: 26px; }
.journal article p { margin: 0 0 16px; }
.journal article ul, .journal article ol { margin: 0 0 20px; padding-left: 1.2em; max-width: 680px; }
.journal article li { margin-bottom: 8px; }
.journal article a { color: var(--color-burgundy); }
.table-wrap { max-width: 760px; overflow-x: auto; margin: 8px 0 28px; }
.compare { width: 100%; border-collapse: collapse; font-size: 15px; line-height: 22px; }
.compare caption {
  text-align: left;
  color: var(--color-neutral-500);
  font-size: 14px;
  line-height: 20px;
  margin-bottom: 8px;
}
.compare th, .compare td {
  text-align: left;
  vertical-align: top;
  padding: 12px 14px 12px 0;
  border-bottom: 1px solid var(--color-neutral-300);
}
.compare th {
  color: var(--color-burgundy);
  font-size: 13px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}
.author-note {
  margin-top: 36px;
  padding-top: 20px;
  border-top: 1px solid var(--color-neutral-300);
  max-width: 680px;
}
.journal .btn { margin-top: 8px; }

@media (max-width: 1100px) {
  :root { --pad-x: 40px; }
  .desktop-nav { gap: 24px; }
  .header-actions { gap: 16px; }
  .hero h1 { font-size: 80px; line-height: 82px; }
  .page-hero h1, .book-copy h2, .simple h1 { font-size: 72px; line-height: 76px; }
  .cases-hero h1 { font-size: 80px; line-height: 82px; width: auto; }
  .study-title h1 { font-size: 84px; line-height: 86px; }
  .about-copy h1 { font-size: 96px; line-height: 96px; }
  .section-head h2, .steps-block h2 { font-size: 56px; line-height: 60px; }
  .service-row h3 { width: 42%; font-size: 32px; line-height: 38px; }
  .page-hero-photo, .service-feature img, .case-row img, .quote img { width: 42%; height: auto; aspect-ratio: 4 / 5; }
  .why-intro, .faq-intro, .book-copy, .belief-aside { width: 280px; }
  .gcal-main { flex-direction: column; }
  .gcal-month { width: 100%; }
  .results strong { font-size: 48px; line-height: 52px; }
  .featured h2 { font-size: 56px; line-height: 60px; }
  .name-visual, .portrait { width: 320px; height: 420px; }
  .name-visual { width: 320px; height: 420px; }
  .page-hero .inner,
  .service-feature .inner,
  .service-feature.is-flip .inner,
  .quote .inner,
  .case-row .inner,
  .case-row.is-flip .inner,
  .book .inner,
  .why .inner,
  .faq .inner,
  .belief .inner,
  .hero-row,
  .about-hero .inner,
  .founder .inner,
  .name-block .inner,
  .confirm .inner,
  .cases-hero-top,
  .next-case .inner,
  .story-block,
  .include-grid,
  .work-grid,
  .steps,
  .trait-row,
  .stats {
    flex-direction: column;
    align-items: stretch;
  }
  .page-hero .lede,
  .hero-row .lede,
  .hero-action,
  .section-head p,
  .book-copy,
  .book-copy .lede,
  .checks,
  .why-intro,
  .faq-intro,
  .belief-aside,
  .cases-hero h1,
  .cases-hero-top p,
  .featured-copy,
  .featured-copy p,
  .confirm-copy,
  .confirm-copy .lede,
  .page-hero-photo,
  .service-feature img,
  .case-row img,
  .quote img,
  .next-case img,
  .name-visual,
  .portrait {
    width: 100%;
    max-width: none;
  }
  .page-hero-photo,
  .service-feature img,
  .case-row img,
  .quote img,
  .next-case img { height: 360px; aspect-ratio: auto; }
  .work-card--mid, .work-card--late { padding-top: 0; }
  .btn-lg, .btn-md { width: auto; }
}

@media (max-width: 860px) {
  :root { --pad-x: 16px; --header-h: 63px; }
  .desktop-nav, .header-cta { display: none; }
  .menu-toggle { display: inline-flex; }
  .header-actions { gap: 12px; }
  .site-header .inner { padding-block: 8px 14px; }
  .wordmark img { height: 52px; }
  .footer-mark img { height: 52px; }
  .legal h2, .journal article h2 { font-size: 28px; line-height: 34px; }
  .journal h1 { font-size: 40px; line-height: 44px; max-width: none; }
  .journal-hero .inner { padding-top: 40px; }
  .journal-body .inner { padding-bottom: 88px; }
  .post-list h2 { font-size: 26px; line-height: 32px; }
  .compare, .compare thead, .compare tbody, .compare tr, .compare th, .compare td, .compare caption { display: block; width: 100%; }
  .compare thead { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); }
  .compare tr { padding: 14px 0 10px; border-bottom: 1px solid var(--color-neutral-300); }
  .compare td { border-bottom: 0; padding: 2px 0; }
  .compare td:first-child { color: var(--color-burgundy); font-weight: 600; padding-top: 8px; }
  .sign-in span { font-size: 15px; }

  .hero .inner { gap: 28px; padding-top: 40px; padding-bottom: 28px; }
  .hero h1 { font-size: 50px; line-height: 52px; letter-spacing: -0.03em; }
  .hero-row, .page-hero .inner, .belief .inner, .section-head, .steps, .work-grid,
  .why .inner, .faq .inner, .book .inner, .service-feature .inner, .service-feature.is-flip .inner,
  .quote .inner, .cases-hero-top, .case-row .inner, .case-row.is-flip .inner,
  .about-hero .inner, .founder .inner, .name-block .inner, .confirm .inner,
  .story-block, .next-case .inner, .include-grid, .proof, .facts, .results .inner,
  .trait-row, .stats {
    flex-direction: column;
    align-items: stretch;
    gap: 24px;
  }
  .hero-row .lede, .hero-action, .page-hero .lede, .book-copy .lede, .checks,
  .section-head p, .cases-hero-top p, .featured-copy, .featured-copy p,
  .confirm-copy, .confirm-copy .lede, .belief-aside, .why-intro, .faq-intro,
  .book-copy, .study-title h1 {
    width: auto;
    max-width: none;
  }
  .hero-action { gap: 12px; }
  .btn-lg, .btn-md { width: 100%; }

  .hero-images .inner { padding-bottom: 48px; gap: 8px; align-items: flex-end; }
  .hero-images figure:nth-child(1) { flex: 224; height: 280px; }
  .hero-images figure:nth-child(2) { flex: 126; height: 220px; }
  .hero-images figure:nth-child(3) { display: none; }

  .belief .inner, .services .inner, .steps-block .inner, .work .inner, .why .inner,
  .faq .inner, .book .inner, .includes .inner, .quote .inner, .pull .inner,
  .story .inner, .founder .inner, .name-block .inner, .about-hero .inner,
  .page-hero .inner, .cases-hero .inner { padding-block: 56px; }
  .page-hero .inner, .about-hero .inner, .cases-hero .inner, .hero .inner { padding-top: 40px; }
  .belief-aside { display: none; }
  .belief-main h2 { font-size: 32px; line-height: 40px; }
  .belief-sign { font-size: 28px; line-height: 34px; }
  .section-head h2, .steps-block h2 { font-size: 40px; line-height: 44px; }
  .service-row { flex-direction: column; gap: 8px; padding-block: 22px; }
  .service-row h3 { width: auto; font-size: 28px; line-height: 34px; }
  .step-num { font-size: 64px; line-height: 64px; }
  .work-card--mid, .work-card--late { padding-top: 0; }
  .work-card--lead img, .work-card--mid img, .work-card--late img { height: 240px; }
  .why-intro h2, .faq-intro h2 { font-size: 40px; line-height: 44px; }
  .accordion summary { font-size: 22px; line-height: 28px; }
  .book-copy h2 { font-size: 48px; line-height: 52px; }
  .gcal-top, .gcal-main { padding-inline: 16px; }
  .gcal-frame { height: 1400px; }
  .gcal-weekdays, .gcal-week { justify-content: space-between; }
  .gcal-weekdays span, .day { width: 36px; }
  .formats { padding: 32px var(--pad-x) 36px; }
  .formats ul { grid-template-columns: 1fr 1fr; gap: 14px 16px; }
  .formats li { font-size: 22px; line-height: 28px; }

  .page-hero h1 { font-size: 48px; line-height: 52px; }
  .page-hero-photo, .service-feature img, .case-row img, .quote img, .next-case img {
    width: 100%;
    height: 280px;
    aspect-ratio: auto;
  }
  .service-feature h2, .case-copy h2, .includes h2 { font-size: 36px; line-height: 42px; }
  .quote blockquote p, .pull blockquote p { font-size: 32px; line-height: 40px; }
  .cases-hero h1 { font-size: 48px; line-height: 52px; }
  .proof div + div, .facts div, .results .inner > div, .results .inner > div + div {
    border-left: 0;
    padding-left: 0;
    padding-block: 16px;
    border-top: 1px solid var(--color-neutral-300);
  }
  .results .inner > div { padding: 28px 0; }
  .results .inner > div + div { border-top: 1px solid color-mix(in srgb, var(--color-cream) 25%, transparent); }
  .proof strong { font-size: 40px; line-height: 44px; }
  .featured { min-height: 520px; padding-bottom: 28px; }
  .featured h2 { font-size: 40px; line-height: 44px; }
  .stats { flex-wrap: wrap; }
  .study-title h1 { font-size: 52px; line-height: 54px; }
  .study-photo { height: 420px; }
  .results strong { font-size: 48px; line-height: 52px; }
  .gallery-row, .gallery-row--tall { flex-direction: column; }
  .gallery-row img, .gallery-row--tall img, .gallery-row--tall img:first-child { height: 240px; flex: none; width: 100%; }
  .about-hello { font-size: 36px; line-height: 42px; }
  .about-copy h1 { font-size: 72px; line-height: 72px; }
  .about-copy .sub, .founder h2, .name-copy h2 { font-size: 32px; line-height: 38px; }
  .portrait, .name-visual { width: 100%; height: 420px; }
  .portrait svg { left: 50%; top: 120px; transform: translateX(-50%); }
  .confirm h1 { font-size: 64px; line-height: 66px; }
  .simple h1 { font-size: 52px; line-height: 56px; }
  .site-footer .inner { flex-direction: column; align-items: flex-start; padding-block: 28px; }
  .footer-meta { flex-direction: column; align-items: flex-start; justify-content: flex-start; gap: 8px; }
  .cta-row { flex-direction: column; align-items: flex-start; gap: 12px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
}

h1.display,
h2.display,
h3.display {
  line-height: 1.15;
}
.nav-panel nav a,
.formats li,
.accordion summary,
.step-num {
  font-weight: 600;
}
.quote blockquote p,
.pull blockquote p,
.about-copy .sub {
  font-weight: 500;
}